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Shopify vs Squarespace: Which Is The Best Ecommerce Platform For You?

5 min read

Shopify vs. Squarespace

The eCommerce industry is growing every single day. Every retailer ensures getting the best outcome from this digital revolution. Shopify vs. Squarespace is often the first thought when in need of a user-friendly eCommerce website.

According to market research, the global eCommerce revenue counted approximately $4.9 trillion. These numbers will likely reach up to $7.5 trillion, with an estimated 50% hike by 2025.

Shopify vs. Squarespace for eCommerce is a popular yet challenging choice. Both platforms have their features and offer different benefits to the users. Thus, it is important to choose the best amongst the Squarespace vs Shopify online stores.

With its potential to enhance selling using advanced eCommerce tools, Shopify can be your ideal choice if you want to grow your business. On the other hand, in comparison to Shopify vs. Squarespace, Squarespace is more for website building and content creation.

Quick Overview of Shopify VS Squarespace


Shopify makes an ideal choice to create an attractive online space for selling products. It comes packed with various essential marketing and management resources for ensuring higher sales and conversion rates for the business. On the other hand, your shopping can also be tracked with its effective branding and business management tools.

Shopify B2B- An Innovative Solution To Manage Ecommerce Stores

Shopify Vs. Squarespace

To justify its popularity amidst Shopify vs. Squarespace eCommerce, it attracts people with its high-speed and built-in SEO features. This also ensures that more and more people can stay on the business site to buy the products.

Related Article- Shopify Reviews 2023- Pros and Cons


Regarding the Shopify vs. Squarespace online store, Squarespace is the perfect choice for creating content like marketing blogs, posts, etc., with its intuitive CMS. You can build an attractive and successful business website with the help of different website design templates.


If you are concerned about selling on Squarespace vs. Shopify stores, Squarespace makes it really convenient to sell products and services. However, you need to pay an additional amount to use some exclusive Squarespace marketing features.

Now, let us understand the Shopify vs. Squarespace concept in detail.

Shopify vs. Squarespace – Detailed Comparison:

Shopify Vs. Squarespace

1. Template Design and Customization:

It is equally essential to entice the customers in online stores as in real shops. Undoubtedly, the buyers will not waste their time and efforts in a messy and unorganized online store. Thus, you need to focus on the template design and customization for Squarespace store vs. Shopify store.

Shopify offers decent theme choices with 10 free theme templates, and 50+ premium theme templates in around the $140-180 price range. Moreover, Shopify themes cover a wide range of industries for an easy selection. On the Shopify admin page, HTML and CSS can be easily edited.

On the other hand, Squarespace (the popular industry leader in design) offers the best website design templates. Each available template is modern, sleek, and attractive, with clearly identified buttons. The themes are mobile responsive and are designed to fit any screen size. You can use code block to add HTML and CSS editor to add CSS in Squarespace.

Final Verdict – Squarespace stands as a clear winner by offering perfection to professional quality. It allows your products to shine distinguishably.

2. App Store Support:

Apps are essential for boosting your website’s performance as they cover every aspect, from marketing, shipping, and analytics to finance. Let us relate this with Squarespace eCommerce vs. Shopify eCommerce.

Squarespace Extension, popularly known as the Squarespace app store, ensures high-quality app integration for free and paid options. However, you will have a limited choice because there aren’t a lot of apps available.

Regarding Shopify, it comes with one of the best comprehensive app stores. Moreover, it is extremely convenient to integrate the apps. You can leverage the benefits of 3rd party integration for almost every eCommerce need.

Final Verdict – Shopify is a clear winner with its comprehensive appearance, easy navigation, and integration benefits.

3. Analytics Performance:

The next parameter mentioned in the comparison of Shopify vs. Squarespace is monitoring and observing the performance using the analytics metric. With the analytics metric, the stores can evaluate their performance to understand what’s performing and what’s not. In simple words, it helps the online store to rise and flourish.

Shopify is one of the best-equipped online stores in terms of analytics. Track the user’s behavior while maintaining the stock level reports is super quick and easy. Moreover, you can easily integrate with Google Analytics to enjoy more robust analytics tools.

Squarespace uses its software for analytics which is known as Squarespace Analytics. It can be relied on for tracking revenue, order status, customer behavior, etc. However, it cannot provide stock monitoring alerts.

Final Verdict – Shopify wins this round as well. Shopify can be trusted to get the possible insights needed to ensure growth and seamless management of the online store. You can also boost your store’s performance with deeper analytics insights using Google Analytics.

4. Customer Support:

If you choose Shopify in the comparison of Shopify vs. Squarespace, you will get a dedicated support agent ensuring 24*7 customer support via phone calls, emails, live chats, etc. You can also take the help of the Shopify expert with the coding and design to boost your store’s professionalism.

Squarespace offers limited customer support with live chat support available from Monday to Friday from 4 AM to 8 PM (EST). However, most of your issues get resolved, which increases the user’s interest and confidence.

Final Verdict – Both Shopify and Squarespace offer good customer support; however, Shopify gets an advantage over Squarespace. For every issue on your website, Shopify can offer the best remedy.

5. Value For Money:

Shopify offers its monthly plan under 3 categories:

  • Basic Shopify at $29
  • Shopify at $79
  • Advanced Shopify at $299

Shopify also offers an attractive saving of 20% on availing the subscription for 2 years and savings of 10% for a 1-year subscription plan. Thus, with the savings, the monthly plan prices drop down to Basic Shopify ($26.10), Shopify ($71.10), and Advanced Shopify ($269.10).

Moving ahead with the Shopify vs. Squarespace pricing comparison, Squarespace offers its monthly plan under 4 categories:

  • Personal ($23)
  • Business ($33)
  • Basic Commerce ($36)
  • Advanced Commerce ($65)

Squarespace also ensures offering attractive saving discounts. With the savings, the monthly plan prices drop down to personal ($16), business ($23), basic commerce ($27), and advanced commerce ($49).

Final Verdict – compared to Shopify vs. Squarespace pricing, Squarespace ensures better value for money than Shopify. You can trust getting excellent services at an affordable and discounted price range.

6. Sales Tools:

Sales tools are essential for every online store. Let us see the detailed Squarespace vs Shopify comparison for their sales features and tools.

a) Product type

You need the support of apps like Digital Downloads for selling digital products on Shopify.

Squarespace gets a slight edge by offering all the sales tools needed to sell all product types.

b) Product presentation

Squarespace is the best design platform focusing on highlighting your products by making them the center of attraction with its amazing features.

Shopify also offers great design options but lacks essential benefits like built-in zoom functions.

c) Payment options

Shopify supports all the major and leading payment gateways like cryptocurrency, square, Amazon pay, etc., with no transaction fee when using its own gateway.

On the other hand, Squarespace supports limited payment gateways such as PayPal, Stripe, and Apple Pay.

d) Shipping options

Shopify ensures smooth shipping with printable shipping labels, NHL or UPS built-in integration, drop shipping, etc.

Squarespace is still catching up by introducing new concepts like using USP for carrier shipping rate calculations.

Final Verdict – Shopify is a clear winner in comparing Shopify & Squarespace for their sales tools. Undoubtedly, Shopify is one of the best comprehensive eCommerce website builders available.

Read More: Best Drag and Drop WordPress Page Builders (2023)

Shopify Vs. Squarespace – Pros and Cons:

Shopify ProsSquarespace Pros
Customization and flexibility with CSS and HTML supportSimple to use
Powerful POS and robust reportingModern and attractive template range
Extensive dropshipping, payment gateways, and app storePrice affordability
Effective  social media interactions for multi-channel sellingIdeal for content-specific websites
Interactive with robust eCommerce featuresBetter support for blogging
Shopify ConsSquarespace Cons
Monthly costs for appsLimited POS features and payment options
Transaction fees except for Shopify paymentsTricky dashboard with limited selling options
No app store

Final Thoughts:

Shopify vs. Squarespace undoubtedly, both are great eCommerce website builders. Shopify shines with the best sales features, while Squarespace is ideal for blogging and stunning images. Thus, to ensure which is better amongst Squarespace vs Shopify eCommerce, it all comes down to your likings, preferences, needs, and demands.

We hope this detailed comparison between Shopify & Squarespace will help you choose the best platform to win the 2023 toughest eCommerce battle.

If you still have doubts and concerns about the Shopify versus. Squarespace online store, do write to us in the comment section. Also, share your opinions about using and selling on Squarespace vs. Shopify online store.

Related Article:- Shopify Vs Wix Vs Squarespace: Who Wins In 2023?

Ecommerce Trends Ecommerce Trends, a blog regularly updated with trends in the eCommerce & marketing industry. The authors of this blog have decades of experience in their fields. Readers can seek extremely valuable information on Ecommerce Trends & Digital Marketing Strategies.